Have You Considered Working in the Automotive Infotainment Market?

Are you looking for work in the engineering field? Engineering is an in-demand field, so talented engineers can have their pick of employers. You can look for exciting opportunities that enable you to work on meaningful projects.

To find these opportunities, don’t be afraid to branch out and look for work in areas you haven’t considered before. One opportunity you may not have considered is working in the automotive infotainment market.

What’s Automotive Infotainment?

New engineering graduates may have never heard of automotive infotainment before. Infotainment is a blend of two words: information and entertainment. Automotive infotainment systems are the vehicle systems that deliver information to passengers or entertain them.

Every car’s infotainment system is a bit different, so engineers can work on varied projects. These systems have some common features, though. Passengers can make phone calls, use GPS to navigate, or play audio content. They can deliver rear-seat entertainment, like movies or games. Some infotainment systems even connect to passengers’ mobile phones and can provide internet-enabled features like traffic conditions.

Engineers working in this industry can work to improve infotainment systems’ current features. For example, they can make the systems more user friendly or fix bugs in the systems. Or, they can help innovate brand-new features.

Currently, engineers are developing programs like pupil-based driver monitoring systems or navigation systems with holographic technology. If you’re interested in developing these types of interesting features, you may love a career in automotive infotainment.

Growth of Automotive Infotainment

The in-vehicle infotainment market is large, and it continues to grow. By 2021, the global market is projected to be worth $56.7 billion. That represents a compound annual growth rate of 8.4 percent from 2016 to 2021.

Significant growth is good news for engineers who are thinking about entering the in-vehicle infotainment market. It means the field has plenty of opportunities for new engineers. Both automakers and their suppliers will need many talented employees to keep up with growing demand.

Required Qualifications

If you’re interested in working in the industry, you may be wondering if you have the right background. The good news is that there are many different technologies in infotainment systems, so teams are multidisciplinary. Engineers from different backgrounds can make contributions to infotainment teams.

A background in either electrical or mechanical engineering can set you up for success in this market. Computer engineering, software engineering, or computer science backgrounds are also assets. Like other engineering fields, you’ll need at least a bachelor’s degree.

Finding Work in Automotive Infotainment

There are many ways to get started in the in-vehicle infotainment market. To get started, you could check online job boards. Most car companies have their own online job boards, so check the boards of any companies you’re interested in. Don’t just think about car companies, though. Their suppliers also need to hire engineers. These suppliers include major companies like Panasonic, Pioneer, or Harman International.

Job boards aren’t the only way to find work as an engineer. Networking is another great strategy. Get in touch with your old classmates from university and let them know you’re looking to get into the in-vehicle infotainment market. You could also go to events held by the Ontario Society of Professional Engineers. Events are held often in major cities, and you could meet engineers working in the infotainment market.

If you need more help finding employment, consider working with a technical recruiter. Industry-specific recruiting firms have experience placing engineers and could help you break into infotainment. By working with a recruiter, you could find out about jobs that aren’t advertised on job boards. These positions can help you get the experience you need for a fulfilling career in the industry.